For anyone who plays fantasy, Sunday afternoon is a problem of physics.
Eight games kick off at once. Your roster is scattered across six of them. Your bets are spread across four more. And no matter how many screens you own, you are still going to miss the play that mattered.
For more than 15 years, the answer to that problem has been NFL RedZone, a whip-around feed that jumps between games as scoring drives develop. It is a genuinely great product, but it was built for the average viewer, not for you. It does not know your lineup. It does not know your parlay. And when your running back is grinding out a fourth quarter in a 31-point blowout, RedZone has every reason to be somewhere else.
MyZone Sports was built to close that gap. The platform launches September 7, and its premise is simple enough to explain in a sentence: instead of one whip-around feed for everyone, every fan gets their own.
A Broadcast That Knows Your Roster
MyZone lets users import their fantasy leagues directly from platforms including Sleeper & others, then generates a live stream that switches between games based on what the platform’s algorithm determines matters most to that specific user.
Your players. Your matchups. Your money.
The distinction the founders keep drawing is between a second screen and a first one. Plenty of apps will show you a stat line updating in a sidebar while you watch someone else’s game. MyZone is trying to change what is on the television.
“At a high level, MyZone’s algorithm is unique in its ability to predict what the user would want to see on the screen in front of them,” a spokesperson for the company says. “We are changing the way fans experience fantasy, sports, and betting.”
Built by the People Who Kept Missing the Play
MyZone comes from four founders, Ryed Badr, Vinay Krishnan, Michael Strobl, and Aman Shah, with backgrounds in computer science and business and more than a decade of fantasy football between them. This was not a market they researched. It was a Sunday they kept losing.
“I have been playing fantasy football since I was eight years old and was always frustrated that I couldn’t keep track of all my players because games would go on at the same time,” Badr says. “I settled with watching NFL RedZone, as it switched between multiple games, but a lot of the time would show me games that I was not interested in.”
He offers the example every fantasy manager recognizes immediately. “If a few of my fantasy players were on a team involved in blowout games, RedZone would de-prioritize showing this and may instead show games that have no relevance to me.”
That specific frustration became the product spec. “I thought that there had to be a way to make this more personal,” Badr says, “which led to the creation of MyZone, a platform that allows a user to import their fantasy team into a program that shows them exactly what they want to see.”
Bets, Parlays, and the Rest of the Calendar
Football is where MyZone starts, but it is not where the company intends to stop. Ahead of launch, the team expanded the technology to support basketball and baseball, and built out an integration for sports betting, letting users import their slips and track props, game lines, and parlays alongside their fantasy lineups in a single place.
That second piece solves a problem that has quietly grown alongside legal sports betting in the United States. A parlay that spans four games is, by design, un-watchable. There is no channel for it. MyZone treats an active bet the same way it treats a fantasy starter: as a signal about where the viewer’s attention actually wants to be.
“The industry currently has a gaping hole,” the company says. “No software or service is widespread and available to pair the sports watching experience with fantasy leagues and bets.”
What Comes After Launch
The longer-term ambition is distribution. The MyZone team says it hopes to integrate directly with services such as YouTube TV, using their game broadcasts to deliver personalized livestreams built around what the algorithm predicts each user wants to watch.
If that sounds like a large goal for a company launching its first season, it is worth remembering how narrow the alternative is. The whip-around feed has gone essentially unchanged since 2009, while the audience around it has fragmented into millions of individual rooting interests, each one with its own roster, its own slate, and its own reason to care about a game nobody else is watching.
MyZone Sports has been live since September 7, ahead of the NFL season. Fans can sign up at myzonesports.com and follow the launch on Instagram and X.
