Most kids would rather swipe a screen than break a sweat.
And most parents are looking for ways to keep their families active without turning it into a daily standoff.
Now there’s a fun new reason to get everyone off the couch.
This July, Talking Tom & Friends and FED Fitness have teamed up for a campaign called “Sweat with Talking Tom. Fitness at Home.” It brings your kids’ favorite animated character into your real-world routine through simple, family-friendly workouts that fit into the day like any other activity.
Stick around. You’ll see how it works, what you can try, and why this might be the one fitness thing your kids actually want to do with you!
From Watch Time to Wiggle Time

Talking Tom has always been great at grabbing kids’ attention. Now, he’s using it to encourage them to get up and move.
With FED Fitness, he’s leading a month-long push to help families stay active in everyday ways like jumping on a trampoline, pedaling a bike, doing a few squats together. The campaign ties in with Prime Day and TikTok’s Deals for You Days, and it’s already spreading through social media. More than 400 creators have joined the #SweatWithTalkingTom challenge, posting short clips of how they’re fitting fitness into family time.
You don’t need to go big to join in. You just need to get moving.
Fitness Gear That Actually Fits Into Your Day
FED Fitness is known for making home workout gear that doesn’t take over your space or your schedule. Everything is built to be quiet, simple to use, and easy to store.
Their products fall into four areas: cardio, strength, recovery and mobility, and movement that’s fun for kids. Each sub-brand covers a different need, so it’s easy to find something that fits your home and the people in it.
YOSUDA: Cardio You Can Do While the Kids Are Around

YOSUDA offers exercise bikes, ellipticals, and rowing machines that are quiet, smooth, and easy to set up. They’re great for anyone who wants a quick ride while the kids play, or a morning row before work.
No app overload or confusing buttons, just solid cardio that fits your day.
FLYBIRD: Strength Tools You Can Tuck Away After Dinner

FLYBIRD makes gear that’s strong, compact, and made for homes, not gyms. Their foldable benches and adjustable dumbbells are especially helpful if you don’t have a lot of space but still want a full-body workout.
It’s simple enough to set up quickly and flexible enough for different family members to use.
BCAN: A Trampoline That Doubles as Family Fun

BCAN offers indoor and outdoor trampolines for all ages. If you’ve ever tried to get your kids to burn off extra energy, this might be the easiest way.
Younger kids can bounce. Older ones can follow routines. Parents can even join in for a low-impact & recovery session that feels more like play than a workout.
Move However You Want, Whenever It Works
This campaign isn’t asking families to overhaul their lifestyle. It’s just about weaving movement into everyday moments and doing it in a way that feels good. You can follow along with Talking Tom challenges online, create your own family routine, or just pick one new way to stay active together.
Videos under the hashtags #SweatWithTalkingTom, #TalkingTomFitnessChallenge, #TalkingTomxYosuda, #TalkingTomxFlybird, and #TalkingTomxBCAN are showing families dancing in living rooms, jumping on trampolines, and laughing through quick workouts. The vibe isn’t competitive. It’s casual, honest, and kind of refreshing.
And don’t miss the fun—My Talking Tom Friends 2 is officially launching globally on July 17th! Download the game here.
Workout Without the “Workout” Feeling
Behind all this is a simple idea: staying active shouldn’t feel like a job. It should feel doable.
That’s why FED Fitness focuses on gear that’s flexible enough to meet people where they are. The FEIERDUN 5-in-1 adjustable dumbbell replaces multiple weights with one compact design. It’s the kind of product that saves space and actually gets used.
Other brands in the FED lineup include NICEDAY, which offers low-impact & recovery cardio options, and Sportsroyals, which focuses on strength and mobility. Together, they help make home fitness something that sticks, not something you abandon after a week.
This Is Just the Beginning
This campaign is just the first step. FED Fitness is working on more ways to make movement feel natural for families, including future collaborations with familiar characters, digital routines that match your pace, and app features that make staying active easier to track and stick with.
It’s all about building small habits that work in real life.
Give It a Try
If your household has been feeling a little too still lately, this might be a good way to reset. The Talking Tom x FED Fitness campaign runs with special offers and plenty of ideas for keeping things light, fun, and active.
You don’t need to overhaul your routine. Just pick something that works for your space, invite your kids to join in, and give it a try. You might be surprised by how easy it is to get moving again.